I was asked to make a redesign on the menu for this popular food truck in Indianapolis known as BB&B or Books Bourbon and Bacon. I needed to keep the brand identity the same, including the colors, simplicity, and font.
I took the liberty of reorganizing the entire menu and making it very flexible for adding new items as I can just resize and move everything. I took the time to make everything stand out and not look to clumped up despite the restricted font and color palette.
Once I completed my main design, I adjusted a lot of the names and titles to what the owner of the business specifically wanted and they were very happy with the updated menu and have already been printing them and posting it on social media.
Here is a look behind the scenes at all of the preliminary templates I sent them to choose from.
